Use of Assessment Indicators to Forecast Market Promotion of Products

نویسندگان

چکیده

During recent years the trend to tighten competitiveness has been increasing globally almost in all industries, although before then it was absent many countries and economic sectors. This article touches upon main issues regarding of enriched curd products with prebiotic substances. On basis a consumer survey, calculation advantageous indicators performed. According results ranking quality indicators, following maximum values were accepted: taste smell, form consistency, titratable acidity, amino acid composition, vitamin mineral composition. A comparative analysis qualities is given. assessment products, can be concluded that competitive advantage belongs product cedar oil cake, lactulose syrup whey proteins. followed by cake syrup, integral indicator sample cake. The cream cheese have low values: 0.16 0.145, respectively. Thus, developed substances will demand modern market products.
 Keywords: competitiveness, complex indicator, protein,

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ژورنال

عنوان ژورنال: KnE Life Sciences

سال: 2021

ISSN: ['2413-0877']

DOI: https://doi.org/10.18502/kls.v0i0.8955